About the product creator :
Brian Flatt has spent his life on the front lines of the “Battle of the Bulge.” As a professional trainer and nutrition expert, he quickly became well-known in the high-stakes fitness world of Southern California. Demand for his services soared, and he opened his own personal fitness facility, R.E.V. Fitness.
This proved the perfect vantage point to learn the hopes and frustrations of thousands of disheartened dieters. He observed that many were ill-equipped to lose weight and keep it off. Their hopes became his hopes, and their frustrations became his frustrations. He began developing a secret weapon in the fight for weight loss.
After a decade of research and years of fine-tuning, his system finally met his ultra-high standards. He rolled out The 1 Week Diet. The results have been phenomenal — users drop up to 3 pounds of stubborn body fat in just 7 days.
“I’m a firm believer that with something as difficult as weight loss, enjoying success right off the bat can provide just the encouragement necessary for a person to commit long-term to healthy life decisions,” Flatt says.
At its core, The 1 Week Diet is a highly-scientific diet program. Flatt reviewed countless medical studies, dozens of diet books and hundreds of diet systems, programs, gadgets, pills, and potions. His system is the synthesis of the best and most pioneering information available.
“This is a revolutionary diet because it focuses on reducing cellular inflammation, which is the real cause of weight gain—something that most diets ignore,” Flatt says. “Reduce cellular inflammation and you will boost your metabolism and increase your ability to lose weight.”